Using Patient Financing to Grow Your Practice

I came across a sales piece today that i think make some good arguments for patient financing. Mentor Solutions sales financing to cosmetic surgeons, but there argument is worth a read:

Rather than spending more to attract new patients, look to the patients already in your reception area or your patient coordinator’s database. Identify those patients who would schedule surgery if your practice took a more pro-active approach and helped them with their financing needs Patient financing is one of the most under-utilized strategies to stimulate cosmetic surgery growth. So many practices ignore patients who want to finance that patient financing offers a great market niche with fewer competitors. Proactively meeting the special needs of financing patients can give your practice a competitive edge.

Read the whole article here..

Be Smart!
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